Media Relations
Pro-active, Reactive and Standby
The media, local, regional or national is a stakeholder that must be managed. As with all public relations or communications work, no organisation can choose not to have media relations. The media will take an interest in all organisations from the small to the large if they believe there is a story to be told. The secret to good media relations is to manage them - to work with the journalists to ensure they are properly informed and their reports therefore accurate and as far as is possible, in the organisation's best interests.Tees Valley Communicators Limited offers a full range of media relations services and can tailor them to the needs of individual organisations. The services include writing and sending our news releases to relevant media; answering media enquiries; organising photo-shoots, announcements and press conferences; media training (see below) and providing round the clock advice and response as required.
Specific service packages can be developed to meet the customer's needs.
